I have severe chemical allergies and cannot be exposed to fragrances. If I am, I get terrible burns on my face that are incredibly painful. It is truly horrible. Just before Covid, I adopted a dog from a rescue and suddenly had a long haired Aussie I needed to groom, and not put myself in a terrible state. I did a lot of research and found this Burt's Bees product. I have been using it ever since. It is fragrance free, natural and free from man made chemical scents. This works for me! And, it works great on my dog! I live on the beach and he loves to get wet and then roll in the sand. The sand gets embedded in his fur. The shampoo does a good job of grabbing the granules and then the sand rinses right out. His coat is left soft, fluffy and tangle free. In fact, I don't even have to brush him after a bath because his fur is soft enough it does mat and tangle. I love this stuff!Used this on my puppies and it was quite good but didn’t really sud up so I ended up using a lot more than I would normally.I live in Colorado and it’s super dry here. I’ve been looking for a doggy shampoo/ conditioner in 1 that smells great but doesn’t dry out my doggies skin. This is it! I absolutely love this product!No suds work good takes out the tangles, THERE IS NO SCENT ( Which is Great )Nice but feels diluted with water. Probably won't buy again.Loved the productGreat valueBut unhappy one of the bottle arrived cracked(had no idea) and leaked all over everythingI've used some products which seemed to make my dog itch more or were tougher on my skin. These don't affect me or my dog so, I'll continue to purchase.The shampoo was overall okay, but there were some downsides. It didn’t have any lathering effect which meant I had to use more shampoo to cover my girls whole body rather than spreading it around. Because of this I used almost an entire bottle on shampoo just on one wash. The consistency is very watery and feels slippery in your hand which I wasn’t a fan of. The smell wasn’t bad, but wasn’t all that great either. The bottle also had a tendency to leak as the top wasn’t very secure. I’d probably use a different brand in the future.